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The World Health Organization (WHO) has the vaping issue mixed up.   

United Nations-sanctioned countries recognize May 31 as World No Tobacco Day and WHO plans to organize a series of international rallies designed to spread the message of tobacco prohibition. Restricting the sales of traditional cigarettes apparently will not be enough.   

WHO officials want more and this manufactured day of self-imposed bans will be used as a messaging service for out-of-touch public health officials.    

According to its website:    

“The focus of World No Tobacco Day 2019 is on ‘tobacco and lung health.’ The campaign will increase awareness on:    

+ the negative impact that tobacco has on people’s lung health, from cancer to chronic respiratory disease;    

+ the fundamental role lungs play for the health and well-being of all people.    

“The campaign also serves as a call to action, advocating for effective policies to reduce tobacco consumption and engaging stakeholders across multiple sectors in the fight for tobacco control.”   

While commendable for its efforts to help smokers find the strength to quit, or at least cutback, WHO representatives are missing the big picture.    

Vaping should be seen as an ally in the struggle against the high levels of nicotine delivered by traditional cigarettes. World No Tobacco Day should be used as a vaping platform, according to Daily Maverick.   

Like officials from the U.S. Food and Drug Administration (FDA) and public school systems, representatives from WHO attached the term “epidemic” to the use of vaping devices.   

One of WHO’s initial initiatives is fighting contagious diseases, which remains a true epidemic in certain parts of the world.

But as a Daily Maverick article pointed out: “the (organization) is alarmingly ineffective at dealing with actual epidemics of contagious diseases, which was its original mandate. “   

WHO officials could get this right by recognizing World No Tobacco Day as part of Celebrate Vaping Day.  

Just a thought. 

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