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The U.S. vaping industry should look across the ocean for a potential new storm.

United Kingdom government officials are considering a “sin tax,” which would include e-cigarettes.

“Applying a so-called ‘sin tax’ is completely inappropriate for products which have a successful track record of diverting smokers away from combustible tobacco,” NNA Chair Sarah Jakes said. “Switching from smoking to vaping is not ‘sinning,’ it is the exact opposite.”

Should American vapors worry?


Will American politicians examine this concept and create a similar bill?

Maybe a wave a crusading Americans should follow the lead of certain U.K. vaping advocates. Organizations such as the NNA, UKVIA and the Institute of Economic Affairs, acting in response to the idea of a vaping tax, penned an open letter to dignitaries such as Chancellor Philip Hammond, and Secretary of State for Health Matt Hancock.

It wasn’t a love letter.

The proposed vaping tax will be under consideration for the country’s spring budget.

The NNA’s stance begins with the notion e-cigarettes help “millions of (traditional cigarette) smokers quit, or dramatically reduce their cigarette use.”

“E-cigarettes are a proven safer alternative to smoking and the UK boasts 1.5 million former smokers who have converted from combustible tobacco to exclusively vaping instead,” Jakes said.

Among the other associations who signed the open letter included the Adam Smith Institute, Centre for Policy Studies, IEA, The Freedom Association and The TaxPayers’ Alliance.

While U.K. vapors likely will not know the fate of the “sin tax” until the second quarter of 2019, U.S. associations should consider acting now and, at least, make their feelings known.

“No new taxes!”

At least not for “sinning.”

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